BUILDING BETTER STARTS WITH DECIDING BETTER.

Our client, a carsharing company, needed to estimate where and when its users were most likely to need a car.

Using historical usage data, we built a mathematical optimisation model that lets them predict demand, adjust prices and generate automated recommendations for repositioning and recharging vehicles.

Compass Group, the leading contract catering company in Spain, needed to renew and connect its internal digital systems to improve traceability, efficiency and control across its operating centres.

We brought kitchen, purchasing and operations together in a purchasing portal and a menu-planning tool connected to each other. The rules that lived in the heads of whoever placed the orders (what can be substituted, what depends on what) now sit inside a product that handles 117,000 orders in three months and 32,000 deliveries in four weeks.

The interface of the digital retailer Naturgy Clientes had grown by accumulation: each piece made sense at the time, but the whole no longer did. The first decision we made was not what to build, but what to stop maintaining.

We rebuilt the entire ecosystem, from the residential customer area to the B2B environment, on a modular platform designed to keep growing. The result: more than 6.5 million customers migrated without incidents and more than 3 million industrial and SME users on the new environment.

A system that has been billing and collecting every day for 25 years can’t be switched off to study it. On top of that, its business rules weren’t documented anywhere: they lived in its own behaviour in production. In a proof of concept we instrumented it without stopping operations, extracted those rules and generated the technical documentation from which AI can rebuild the software. The result: 93% documentary accuracy across more than 110,000 processed documents.

Pangea is a travel agency known for its hybrid model, which combines experiential stores with a high-performance digital channel.

To improve acquisition, we redesigned the digital channel, rebuilt the SEO/SEM strategy and localised content to open new markets. A dynamic media plan, reviewed every week, that shifts investment towards the destinations and levers that truly perform. As a result, we achieved 66.5% more leads and a 26.7% lower cost per opportunity.